Healthier Hair Starts Here: Meet the Microfiber Towel That Works Smarter
Ultra-absorbent, gentle, and engineered for faster drying and frizz-free results. Created by a chemist, made for your best hair yet.
Why It Works?
560 GSM and 30% polyamide (highest available in the market), absorb water efficiently.
Protects Your Hair
Reduces friction, frizz, and breakage by shortening the amount of time your hair spends wet.
Customizable Comfort
Thoughtful elastics let you choose: Use the top elastic if you want to protect your hairline, bottom elastic for a more secure hold – or you can use both!
For All Hair Types
Our towel is extra-long and extra-thick hair friendly.
The Story Behind FORMUL-A
“As a chemist and haircare expert, I tested everything. When I couldn’t find the perfect towel, I created one myself.”
Your hair is at its weakest when wet, which is why microfiber towels have become a go-to for reducing damage and frizz. But here’s the thing: not all microfiber towels are created equal.
Most towels on the market use 200 GSM and 15% polyamide—a combination that’s okay, but not optimal for absorption or hair protection. As a chemist obsessed with innovation, I asked myself: What would the ultimate towel look like?
After two years of development and countless prototypes, FORMUL-A was born. Featuring 560 GSM—the highest on the market—and 30% polyamide, this towel is ultra-absorbent, dries your hair faster, and minimizes breakage and frizz. Plus, I added thoughtful details like dual elastics for a secure, no-tug fit, whether you’re wrapping up your hair post-shower or keeping it dry while you’re in the bath.
FORMUL-A’s microfiber towel is more than “just a towel”—it’s my promise to deliver science-backed solutions that make your haircare routine smarter and better. I believe your hair deserves the best, and that’s what we deliver.
How to Use
Step 1
Wrap: Place the towel over wet hair.
Step 2
Secure: Adjust elastics for comfort.
Step 3
Relax: Enjoy faster drying and frizz-free results.
Contact Us
About Us
At Formul-A, we’re redefining hair care with science, innovation, and purpose. Founded by chemist Alexandra Arriaga, we create expertly designed, science-backed products that are as unique as you are. Our mission is to help you achieve healthier, stronger hair while feeling confident, supported, and fully in charge of your routine. Because when it comes to your hair, only the best care will do—and that’s exactly what we deliver!
Alexandra Arriaga — Founder
